About-Lauri Smetona

Lauri Smetona is the founder and owner of RevealU Skincare Inc. A clean beauty brand that delivers nature and science-based products to the beauty industry.


In 2014 Lauri began the journey to discover skincare products that could protect and rejuvenate the skin. Wanting to lessen the exposure to toxins and chemicals, it became all about the water since it’s essential for adequate moisturizing and optimum cellular function. Clean water is an important building block for the body and is the core of RevealU’s “magic water.” RevealU infuses California spring water with ions of Platinum, Gold, Silver, Copper, Zinc and Magnesium that accelerate a natural ion exchange to help hydrate skin.


In 2019 Make-up Artist Magazine March 28, 2019 article “The Future Is Female” honored Lauri with “Women-Owned Brand to Watch 2019”. Every day Lauri strives to insure RevealU products are fresh and innovative. Located in San Clemente, California, RevealU’s motto, “Be you, naturally,” drives the company to continue formulating nature- and science-based products as cleaner and healthier alternatives that nourish and protect the skin and body.

RevealU customers range from Estheticians, Days Spas, Hair and Nail Salons, Waxing and Sugaring Studios, Wellness Centers and found in Entertainment Industry businesses.

© 2018 RevealU Skincare, Inc

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